•  Build, maintain and manage a CRM programme – with emphasis on customer recruitment and conversion, in liaison with corporate teams.

•  Manage all CRM campaigns (including printing, agency liaising, delivery).

•  Create ad execute campaigns within the SalesForce Marketing Cloud ecosystem.

•  Report on a weekly and monthly basis CRM activity.

•  Optimise SEO according to HQ brand guidelines and market requirements.

•  Provide exclusive copies to partners according to brand priorities.

•  Liaise with agency and partners.

•  Responsible for the brand image and brand updates on all retailer websites.

•  Online creative management - blogs, social media, mini-sites, banners, homepage takeovers, animations, videos.

•  Provide recommendations to the wider team on required e-retail visibility to drive the business and reach sales objectives.

•  Work closely with HQ team and e-kam.

•  Implement exceptional visibility online with e-retailers.

•  In charge of all the digital sampling campaigns (incl. retailer sampling).

•  Online competitor analysis on a monthly basis: digital activation, visibility, CRM.

• Fluent in English.

• Excellent written and verbal communication skills.

• Excellent relationship building skills.

• Highly organised team player.

• Strong reporting and presentation skills.

• Excellent proof-reading skills.

• Analytical.

• Experience in briefing, designing and copy writing.

• Creative flair.

• Previous experience in a CRM/Digital/Online/E-Retail role.

• Previous experience with UK Retailers.

• Beauty experience desirable.

• Inherent interest in luxury and passion for beauty.

• Knowledge of SFMC appreciated.