Head Of Marketing (Remote)
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Description
Do you want to work in a fast-paced environment where you will be challenged, rewarded and inspired? Come and join Dolead, one of the top lead generation companies. We help advertisers drive more sales using our lead generation technology at scale.
Description
We are currently seeking a Head Of Marketing to join our Sales & Marketing team beginning of January 2021. This position will play an integral role in growing brand awareness and increasing market penetration for Dolead in the industry. This position is a highly cross-functional, strategic role which will require both creative and analytical thinking
What we are looking for :
- 7+ years’ experience in senior B2B marketing roles.
- Superior writing, editing, presentation, storytelling skills
- Comfortable and effective interacting with senior management and key stakeholders
- Management: Experience building, nurturing and retaining a productive and engaged team.
- Ability to multitask and work in a fast-paced environment
- Strong communication skills; customer focused; adaptive to change
- Relevant Bachelor’s degree required and MBA a plus
- Able to work in a fast paced environment
- Fluent in French and English
- You share Dolead’s Corporate Values (Data wins argument; Work Hard / Play Hard; POC and Scale; Your Success is my Success)
Responsibilities
Your missions :
- BRAND STRATEGY
POSITIONING: Own Dolead brand positioning and communication strategy and define how to execute it on all relevant media (website, professional networks and Traditional as B2B press, events)
BUDGET: Oversee the overall global marketing budget and roadmap, and track ROI / key metrics
ROADMAP: Define a clear content roadmap (what content the company is going to create and at what intervals)
- BRAND AWARENESS EXECUTION
CONTENT: Manage efficient content creation efforts (speaker presentation, use case, articles, white papers)
COMMUNICATION: Establish and enforce Dolead’s brand positioning across digital assets (e.g. website, social media)
PR: Issue press releases and increase Dolead credentials (e.g. awards) in the lead generation industry
- DEMAND GENERATION
STRATEGY: Identify growth opportunities for Dolead (hunting grounds) with Sales and operational teams
REPORTING & MANAGEMENT
- MANAGEMENT AT A “HEAD OF” SENIORITY LEVEL
MANAGEMENT: Manage the Global Marketing team including the Demand Generation team, agencies and freelancers
MINDSET: Be on top of trends of the market, think strategically and contribute to new ideas and best practices
Hard Skills
- Customer relationship manager (CRM)
- Typing and typing speed
- Social media platforms
- Product development
- Account management
Soft Skills
- Communication
- Adaptability
- Skilled Collaborator
- Responsible
- Organized
We offer
You'll experience the following perks as a full time employee, with a clear path & milestones along your journey with us :
- Healthcare: Alan - 100% Coverage by the company
- Holidays: 25 Days of vacation and 10 Days for Resting Time.
- Offices: Located in the center of Paris with a well equipped kitchen and many world food restaurants around incl. best Japanese places in Paris. You might as well enjoy our old fashioned library, our quiet rooms & a few hidden places to rest. Nonetheless, you will find Snacks, Coffee & a Baby Foot to recharge your batteries.
- Remote Work: Possible for more flexibility
- Culture and Environment: Team & company events