Search Engine Marketing (SEM) Specialist
- IT, Software development, System Engineering Jobs
Description
Hi there!For our Voidu team at Azerion Head Quarters in Amsterdam we are looking for a PPC SpecialistAzerion is a media, entertainment and technology company that provides safe, reliable and valuable content and services.Our mission is to engage users while helping advertisers and publishers connect with them in a meaningful and valuable way.We are headquartered in Amsterdam with a local presence in more than 15 European countries. This allows us to tailor advertising- and content solutions to every market and language, while providing all the benefits of a pan-European scale of hundreds of millions of unique and valuable users every month.
Azerion has been on a skyrocket growth curve over the last two years, adding advertiser and publisher technology to its consumer content portfolio.We have acquired several related businesses and grown them.
For example: Improve Digital, Game Distribution, Headerlift and Quantum are now within the Azerion family.Are you keen to join our family too? Keep reading.
We hope to meet you soon!What you will be doing in this roleThe PPC Specialist will be responsible for the strategy and execution on PPC (paid search and display), automation roadmap and daily operations in order to meet the KPI targets. This is a key role within the Marketing team, and is ideal for someone with strong technical, analytical skills, strong self-motivation and a desire to meet challenges and succeed.
About the team: The Voidu team is a high-performance team focusing on the growth of the portal and constantly looking for new opportunities.
The driven team, consists of: Product Managers, Developers, Designers, and Customer Support Agents. Altogether we are adding value to the product and looking for constant improvements. About the product Voidu is the gaming e-commerce portal of Azerion offering official game keys for blockbusters like FIFA 2020, Resident Evil, GTA, Assassin's Creed Battlefield, and many more. We have over 4000 titles and still growing. We are transforming the portal to appeal to a wider audience with great partnerships in the gaming industry.
Your responsibilities include but are not limited to: Lead the PPC strateg; Campaign automation; Managing Google Ads Scripts; Prioritization, optimization, automation, and innovation to support the growth and ROI targets.
Help shape the PPC automation roadmap and lead multiple projects to support the intensive growth of PPC and the business. Introduce, launch new search engines, and best practices; Able to communicate the main initiatives to a non-PPC audience; Work closely with search engine platforms to ensure that best practice is implemented across all activity & features.
What you can bring to the table: Experience in paid search with a high volume B2C e-commerce brand; Extensive hands-on experience with managing big international multilingual paid accounts and feed-based campaigns; Proven background in the automation of all PPC dimensions. (Daily operational tasks, reports, and processes, to highly advanced strategic projects ideally in a large-scale environment); Google Ads Scripts knowledge; Subject matter expertise - able to demonstrate this with various examples of best-in-class & advanced strategies/knowledge + associated impacts; An entrepreneurial mindset, happy to build projects from scratch.
Thorough knowledge and understanding of paid search, bid management tools and technologies (e.g. Search Ads 360, Marin, Kenshoo, etc.); Strong numerical and analytical skills with the ability to turn analysis into actions; A data-driven mindset; Strong problem-solving skills - always looking for improvements
Hard Skills
- Data analytics
- Network administration
- Product development
- Opportunity analysis
- Google Analytics
Soft Skills
- Communication
- Leadership
- Adaptability
- Strategic thinker
- Attention to detail